Year

Project Manager

Nguyen Huyen Chau

Creative & Design Director

Pham Dang Thanh Thao

11/2020

Illustrate & Design

Duong Minh Duc

CREATIVE COLLECTION FOR

CHRISTMAS 2020 IN VIETNAM

THE SANTA CLAUS

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In Vietnam, Santa Claus was given the name “Noel Grandpa”, due to the image of a huge but gentle Western man with white curly beard, who ride the reindeers across the sky and give gifts to the good children. And Vietnamese loves him, despite the differences in appearance!

 

After years of “migration” to Vietnam, [“Noel grandpa” must have been dwelled into Vietnamese culture] – so we thought. Hence, we imagine a series of joyful outdoor activities he can do with the locals in our lovely country.

 

Photo by Roman Samborskyi from Shutterstock

Inspiration

Unlike the frozen weather in North Pole, Vietnam weather is warm. Thus Vietnamese has a wide range of exciting outdoor activities.

 

With inspiration from familiar daily activities, VAN•HOA hopes the journey of Vina Santa will bring warmth and joy, especially for the expats who are working in Vietnam and unable to come home this Christmas due to the pandemic.

 

And yes, at least one of our postcard was sent to a pretty lady’s home country, so her family will be assured of her safety in Vietnam.

 

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Grand Huan's sidewalk ice tea (link ảnh)

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ZingNews (2020). Công viên bị cấm, sân chơi ở khu tập thể đông đúc người. Link article

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Rehahn Photography (2017). New Collection. Link article

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PRODUCTS

Riso printed card from "Kho Muc Studio"

Stickers and tote bags

OTHER PROJECTS